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Our Story

Passionate about organic coffee, committed to ethical partnerships

Who We Are

We are a small, dedicated team of coffee enthusiasts based in the heart of Essex, united by a simple belief: exceptional coffee starts with respect for the land, the farmers, and the craft. Since our founding in 2014, we have been on a mission to source and roast the finest organic coffees whilst building lasting, ethical relationships with growers across Africa and South America.

Our journey began when our founder, a former agronomist with a passion for sustainable agriculture, travelled to Ethiopia and witnessed firsthand the dedication of smallholder farmers cultivating coffee using traditional, chemical-free methods. Inspired by their commitment to quality and environmental stewardship, we set out to create a company that would honour their work by bringing these exceptional beans to coffee lovers throughout the UK.

Every coffee we offer is certified organic by the Soil Association, guaranteeing it has been grown without synthetic pesticides, herbicides, or fertilisers. But for us, organic certification is just the beginning. We go further by establishing direct trade relationships that ensure farmers receive fair prices well above commodity market rates. This enables them to invest in their farms, support their families, and continue producing outstanding coffee year after year.

Our roastery in Hornchurch is where science meets artistry. Using state-of-the-art equipment and traditional small-batch techniques, our master roasters carefully develop each coffee's unique flavour profile. We roast to order, ensuring that every bag we send out is as fresh as possible. Temperature curves are meticulously controlled, and every batch is cupped multiple times to guarantee consistency and quality.

Sustainability extends beyond the farm to every aspect of our operations. Our packaging is 100% recyclable and compostable, made from plant-based materials that protect freshness without harming the environment. We offset carbon emissions from our delivery fleet and support reforestation initiatives in coffee-growing regions. When you choose our coffee, you are supporting a circular economy that values people and planet alongside profit.

We believe that great coffee should be accessible, transparent, and celebrated. That is why we provide detailed information about the origin, processing method, and flavour notes for every coffee we sell. We want you to know exactly where your coffee comes from, who grew it, and how it was prepared. This transparency builds trust and deepens appreciation for the extraordinary journey each bean makes from farm to cup.

Whether you are brewing your morning pour-over, pulling the perfect espresso shot, or enjoying a leisurely cafetière on a Sunday afternoon, we want our coffee to be part of the moments that matter. Thank you for joining us on this journey towards better coffee, fairer trade, and a healthier planet.

Our Core Values

The principles that guide everything we do

Organic Integrity

We are uncompromising in our commitment to certified organic practices. Every coffee we source is verified organic, grown without harmful chemicals, and cultivated with respect for biodiversity and soil health.

Fair Partnerships

Direct trade relationships are the foundation of our business. We pay prices that enable farmers to thrive, not just survive. Long-term partnerships create stability and shared success across the supply chain.

Environmental Responsibility

From compostable packaging to carbon-neutral delivery and reforestation support, we minimise our environmental footprint at every opportunity. Sustainability is not a marketing term—it is how we operate.

Quality Excellence

We never compromise on quality. Small-batch roasting, rigorous cupping, and freshness guarantees ensure that every cup you brew meets the highest standards of flavour and aroma.

Transparency

We believe you have the right to know exactly where your coffee comes from and how it was produced. Full traceability and open communication build trust and deepen the coffee experience.

Customer Care

Your satisfaction is our priority. From helpful brewing advice to our 30-day satisfaction guarantee, we are here to ensure every interaction with our brand is positive and rewarding.

Meet Our Roastery

Where passion, precision, and craftsmanship come together

coffee roastery small batch roasting drum roaster artisan coffee beans freshly roasted quality control

Our roastery in Hornchurch is the heart of our operation. Equipped with precision roasting technology and guided by decades of expertise, we transform green coffee beans into the aromatic, flavourful roasts you love.

Small-batch roasting is central to our approach. Unlike industrial roasters that process hundreds of kilograms at once, we roast in batches of 15-30kg. This allows us to carefully monitor and adjust temperature, airflow, and timing to bring out the unique characteristics of each origin.

Every roast is cupped by our quality control team. We evaluate aroma, acidity, body, and flavour balance to ensure consistency and excellence. Only batches that meet our exacting standards make it into bags for our customers.

Freshness is non-negotiable. We roast to order throughout the week, and most orders are dispatched within 24 hours of roasting. This means you receive coffee at peak freshness, with all its complex flavours and aromas intact.

Roasting Philosophy

"We roast to honour the work of the farmers and the inherent qualities of the bean. Our goal is not to impose a flavour, but to reveal what is already there."

Our Impact

Measuring success beyond profit

12+

Farming Communities

Direct partnerships across Ethiopia, Colombia, Guatemala, Kenya, and Brazil

100%

Certified Organic

Every single coffee verified by the Soil Association

5,000+

Trees Planted

Reforestation support in coffee-growing regions since 2020

Zero

Plastic Packaging

100% compostable and recyclable materials only

Join Our Journey

Every bag of coffee you purchase supports sustainable farming, fair trade, and environmental stewardship. Together, we are proving that exceptional quality and ethical practices can go hand in hand. Thank you for being part of the change.

Important Notice

All coffee is certified organic by the Soil Association. Prices include VAT where applicable. Flavour profiles are tasting notes only — actual taste may vary slightly by batch. We roast in small batches to order, ensuring maximum freshness. Roast dates are clearly marked on every bag. Storage recommendations should be followed to maintain optimal flavour. If you have any concerns about allergens or specific dietary requirements, please contact us before ordering.